Brandi Boatner

IBM CHQ Communications

Brandi Boatner is the social and influencer communications lead for Global Markets in IBM corporate communications in New York City. In this newly created position, her responsibilities include developing a consistent coordinated approach to identify top external influencers in each global market and how internal IBM influencers drive engagement around strategic communications narratives such as Blockchain, artificial intelligence, and cybersecurity. The influencer communications lead also trains local market resources on how to measure and engage their influencers, serving as the day-to-day contact for all local social activations, tools, contracts and strategy deployments.

Brandi is a true advocate for diversity and inclusion serving as a member of IBM’s Diversity and Inclusion Council and as the Former Chair and current professional development chair of the IBM Black Network of New York business resource group. In her spare time, she enjoys traveling the world, swimming, shoe shopping, dancing, reading, hanging out with her friends in New York and spending time with her loving family in New Orleans.